Today, Niara stands as a symbol of eastern fashion,

Founded by Arooj Zahid in 2019, Niara began as a passion project and has grown into a symbol of elegance in eastern wear. What started as a small, cherished brand has blossomed into a recognized name in fashion, nurtured with the same care and attention as a parent would for their child.

At Niara, our vision has always been simple yet powerful: to offer premium-quality clothing, from everyday wear to formal attire. We take pride in using only the finest fabrics and incorporating intricate handwork to create designs that blend tradition with modern sophistication. Each piece is crafted with absolute dedication to quality, ensuring that our customers feel unique and special in every outfit.

Today, Niara stands as a symbol of eastern fashion, representing timeless grace and contemporary style for women who appreciate the finer details in life.